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Back to Basics: Audience Modeling 101
“Marketing is not a function. It is the whole business seen from the customer’s point of view.” – Peter Drucker
How to turn your existing customer data into new customers
You know the value of your customer database. It’s the lifeblood of your business; the beating heart of all your marketing efforts. But your customer ...
Your new custom audience is just a few clicks or taps away
What can you do in an hour? Go to the gym? Have a nice lunch? Get a mani-pedi? Sure, those are some nice ideas. Or you could identify and capture a ...