Read the latest articles from Wodwo
Why Intent Audiences Oversell and Underdeliver
Top B2C Marketers Find Success in Buyer Data Over Intent Data. Intent audiences sound great on paper, but they have one big challenge – They don’t ...
The B2C Lead Generation Solution You Need to Try: 2023 Edition
How You Can Find Your Next Set of Qualified Leads Identifying and cultivating the best audience for your marketing campaigns can feel like solving a ...
What’s More Valuable, Buyer Data or Browser Data?
Wodwo Dives into Data Science with Joe Godfrey Which set of data is more beneficial for marketers, buyer data or browser data?
Why Marketers Need Customer Data Modeling
Wodwo Dives into Data Science with Joe Godfrey Joe Godfrey, Chief Data Scientist at Dataline, says, “If you need to grow, you’re a good candidate for ...
How to Build the Perfect Audience for Your Next Marketing Campaign
As you prepare your next marketing campaign, you’re probably going to spend a lot of time focused on content. You’ll think carefully about the words, ...
AiThority Interview with Paul Sobel, President and CEO at Wodwo
In a recent interview with AiThority, Paul Sobel, president and CEO at Wodwo, discusses the journey and inspiration behind building Wodwo. Read the ...